There is no doubt that to be successful in social networks. It is essential to attract the attention of the user. Some people resort to exaggerated or false headlines, but that is not the right way to grow on the networks for ethical and practical reasons. Another way to be successful is by creating quality content, whether it is written or multimedia. The problem is that, even if an article or a video is fascinating, it is difficult for it to be a success if we do nothing to motivate the user to click on it, but there is a way: a good design of the content thumbnail. It has been shown that content that shows a striking and quality image is much more successful than content that does not have an image or if it does, it is not of quality. In addition, we must include graphics, images, photographs, etc.
Problem solved!! Not at all.
If we are already clear about the importance of the image to attract attention and that this, in addition to being striking, has to be of a certain quality in its design, we only have solved the first part of the equation since these are the stumbling blocks that there are What to overcome to do an excellent job of designing for social networks or any other type of publication:
1 Have average knowledge of design.
2 Have a sound library of images, videos, clips, fonts, etc.
3 We Have the right to use our content’s libraries and publish them.
4 Have the necessary software to make the designs.
5 Be creative and have good taste.
6 Take enough time to create the designs.
7 Have the economic capacity to acquire the software and the rights of the libraries. (In this case, there is free software or GNU and sites with free images, clips, and videos, although it is not comparable to a quality library).
This would discourage anyone since most of us who make content will surely suffer from one or more of the points listed above, but no, we should not be discouraged because there is a solution for almost all of the points.
Problem solved!! Yes now.
Some online platform options allow you to edit images, videos, design, etc. I have tried several of them precisely to see if they can help me solve some of the problems I explained before. I also suffer from some of them, such as lack of time, that I am not always creative, and it also saves me time searching for images and resources and checking if they are copyrighted or free to use. I’m going to the point. Of all the options I have tried, I prefer Fotojet. Now I will argue my decision.
Why I have chosen Fotojet
First of all, although with some limitations, Fotojet offers a free version that allows you to use it and check if it meets your expectations. The free option is perfectly valid to start creating designs and, of course, includes libraries.
In case you need more features (templates, images, clips, etc.), there are different payment methods at an affordable price.
From now on, it’s time to explain what Fotojet is.
I will not make a tutorial on how to use Fotojet, among other things, because it is straightforward and intuitive to use. Still, I am going to explain its functionalities and characteristics.
An online design application but also an app for computers
FotoJet is an online graphic design, collage creation, and photo editing tool based on HTML5 technology. It allows you to create posters, flyers, logos, banners, social media graphics, collages, and photo cards. Furthermore, it enables easy photo editing, providing you with 900+ professional layouts, 600+ creative collage templates, 80+ classic photo grids, and numerous powerful editing tools.
It can work both from the Internet browser and be downloaded as an independent application for operating systems such as Windows or Mac. This means that even if we don’t carry our computers with us, we can continue working from anywhere from the online version since the designs are saved online.
Inside Fotojet.
Fotojet is divided into three main parts: Graphic Design, Collage, Image Edit, and Video Editor.
Graphic Design:
The graphic designer section comes with many unique features. It allows users to choose from many different templates to work from, including a custom blank template if you want to start from scratch. Text fonts, stock photos, effects, backgrounds, and more are included.
This area is basically to design cards, any card:
Posters Banners
– Promos
– Brochures
– Magazines and more.
Pre-built templates let you drag and drop pre-loaded images into your desired design template. You can edit your images wherever you like (edit texts, change fonts, colors, and more). After that, you can save what you created, share it with your network on all channels, or download it to your device.
Collage:
Maker allows you to create photo collages in various ways. It has many different templates, including photos, effects, layouts, and backgrounds.
Uploading images is easy. You can upload images from your computer or your Facebook profile. You can also use the drag and drop feature to place your images where appropriate in the collage maker and start working on them.
Within the variety of collages, there are templates for:
Classical
Creative
Posters
3D
Comics
And wide more varieties.
Image editor:
Fotojet also incorporates an image editor, with which it is possible to retouch and adjust the photographs to better adapt them to the design in which you are working. It has the most common editing tools to filters of various types, and it offers what is necessary to be able to carry out the work without problems.
Video editor :
It also offers the possibility of editing videos externally since it refers us to Flexclip, an online editing website comparable in features and quality to Fotojet, but for video. In addition, it includes an infinite number of video libraries, music, effects, templates, etc. To learn more, see our article on Flexclip or visit the Flexclip website.
Also:
Templates:
One of the most exciting parts of Fotojet is the number of templates available for any design. The templates help the creativity part since we can use them as they are, only changing the texts, or we can modify them entirely. They are a good way to start a project and not start from scratch.
On the other hand, as there are templates for social networks like Facebook, Instagram, YouTube, Twitter, etc., it makes work much easier since the templates’ dimensions are adjusted to those social networks’ requirements.
The library of graphic resources.
One of the essential parts of Fotojet is that in addition to the tools and templates, you have more than 1,000,000 images and clips for us to use in our designs and not have copyright problems. Undoubtedly one of the most important things to do a quality job is to access this amount of images, which, in addition, are of high quality.
Conclusion:
I think it is a straightforward and comfortable tool to use, with many templates that save us design work. I would also point out that having templates for almost all social networks makes designing for Facebook profiles, Instagram, YouTube video thumbnails, etc. much easier.